Pearson's FT Web App wins Global Mobile Award for Innovation

The Financial Times has been awarded the prestigious Best Mobile Innovation for Publishing prize for its flagship Web App at the Global Mobile Awards in Barcelona. The prize recognizes excellence in developing innovative mobile material, highlighting the rapid evolution of the printed word to digital media on mobile handsets and tablet devices.

Since its launch in June 2011, the FT Web App has seen over 1.7 million visitors with over half having bookmarked it to their home screen. The FT was the first major news publisher to launch an app of this type, which uses HTML5 technology and allows users to download directly from the browser.